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Shop By Title > S [Page 54] > Strategic Management: Text And Cases

Strategic Management: Text And Cases

Strategic Management: Text And Cases
Author(s) : Gregory G. Dess, G. T. Lumpkin, Alan B. Eisner
Publisher : McGraw-Hill
Pub. Date : Mar 2006
Edition : 3rd
Format : Softcover
ISBN-10 : 0073102466
ISBN-13 : 9780073102467
IE ISBN : 0071109404 / 9780071109406
Subject(s) : Business & Economics
Strategic Management: Text and Cases by Dess and Lumpkin, responds to the demands of today’s rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts and cases volume provides students with a timely, rigorous, and relevant book written in an engaging manner to spur their interest and excitement. This book provides a solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and Internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life.

This is a brand new International Edition. The cover may look different but the book content (in english) is the same with US Hardcover. Printed in original color on high quality paper. Everything is identical to US Edition.


Price : $44.00

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