ezyTextbook

Buying Textbooks Has Never Been Easier!

Shopping Cart

Your shopping cart is empty...

Shipping Info
Worldwide Express Shipping $29.90 for each book

Orders placed are usually shipped within 3 business days.

Delivery time: 3-5 working/business days.

 
  
Shop By Title > E > E-Commerce 2011

E-Commerce 2011

E-Commerce 2011
Author(s) : Kenneth Laudon, Carol Guercio Traver
Publisher : Prentice Hall
Pub. Date : Feb 2011
Edition : 7th
Format : Softcover
ISBN-10 : 0136091199
ISBN-13 : 9780136091196
IE ISBN : 0273750844 / 9780273750840
Subject(s) : Business & Economics / Computer Science & Technology
This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce --- technology change, business development, and social issues --- to provide a coherent conceptual framework for understanding the field.

The Revolution is Just Beginning; E-commerce Business Models and Concepts; The Internet and World Wide Web: E-commerce Infrastructure; Building an E-commerce Website; Online Security and Payment Systems; E-commerce Marketing Concepts; E-commerce Marketing Communications; Ethical, Social, and Political Issues in E-commerce; Online Retailing and Services; Online Content and Media; Social Networks, Auctions, and Portals; B2B E-commerce: Supply Chain Management and Collaborative Commerce

MARKET: For anyone looking for an up-to-date book that covers the three major driving forces behind e-commerce, technology change, business development, and social issues, to provide a coherent conceptual framework for understanding the field.

This is a brand new International Edition. The cover may look different but the book content (in english) is the same with US Hardcover. Printed in original color on high quality paper. Everything is identical to US Edition.


Price : $46.00

Quantity :  

Related Items



Using MIS
Using MIS
Processes, Systems, and Information: An Introduction to MIS
Processes, Systems, and Information: An Introduction to MIS
Manufacturing Facilities Design & Material Handling
Manufacturing Facilities Design & Material Handling