ezyTextbook

Buying Textbooks Has Never Been Easier!

Shopping Cart

Your shopping cart is empty...

Shipping Info
Worldwide Express Shipping $29.90 for each book

Orders placed are usually shipped within 3 business days.

Delivery time: 3-5 working/business days.

 
  
Shop By Subject > Business & Economics [Page 253] > Public Relations: Strategies and Tactics

Public Relations: Strategies and Tactics

Public Relations: Strategies and Tactics
Author(s) : Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber
Publisher : Pearson
Pub. Date : Jul 2014
Edition : 11th
Format : Softcover
ISBN-10 : 0205960642
ISBN-13 : 9780205960644
IE ISBN : 1292056584 / 9781292056586
Subject(s) : Business & Economics / Communication & Media
Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The writing is geared to undergraduates, and many colorful charts and photos are used to enhance major concepts.

This is a brand new International Edition. The cover may look different but the book content (in english) is the same with US Hardcover. Printed in original color on high quality paper. Everything is identical to US Edition.


Price : $52.00

Quantity :  

Related Items



Leadership Communication
Leadership Communication
Interpersonal Communication: Relating to Others
Interpersonal Communication: Relating to Others
Business Statistics in Practice with Student CD
Business Statistics in Practice with Student CD